Case Studies Lulu Guinness

Docdata implemented a design overhaul for the client’s existing website to improve overall look and feel and simplify the customer purchase journey.

The website was set up to trade in the UK and US with multicurrency and separate logistics locations.

The solution provided included a flexible CMS (content management system) to allow workflow management of new season products and content, extensive sales and discounting management, plus access to exclusive Lulu footage in the form of rich media.

Localised sites for China and the Far East have also since been launched by docdata.

• Site Redesign
• Multicurrency
• CMS
• Localised sites

Case Studies REN

REN skincare required a creative upgrade and restructured site architecture to simplify the customer purchase journey and refresh their ecommerce website.

Dodata achieved this by incorporating a ‘Quick Shop’ option in the purchase area of the site, plus a rewards points system and ‘Product for Life’ customer loyalty schemes. A bespoke CMS system tailored to the client’s expanding business needs gave the client the freedom to update and manage the site content efficiently themselves.

Since site relaunch there has been a successful 75% revenue increase measured online.

• Site Redesign
• Quick Shop facility
• Reward / Discounting System
• Bespoke CMS